How to Incorporate Small Business Networking Into Your Daily Business Plan

When you start a small business you start to realize that you simply do not have the same options as someone that is on the Forbes list. However, even though you may not be able to spend money like those Top CEOs do, that doesn't limit you to how far you can promote your business on a limited budget.

There are numerous options open to you when it comes to small business advertising online. In fact, to list all of them in this article would probably take about 6 or 7 pages worth of content! So let’s look at one of the most popular ways, small business networking.

Small business networking is a great to promote your website online and promote awareness and web presence for not online your website, but your company as a whole.
Small business networking tactics are used every single day in the online world. They include tactics such as Social networking - creating profiles and posting on sites like Facebook and Twitter, creating Social Media accounts on sites like YouTube, creating sites on social bookmarking sites like Digg and Google Buzz and posting little snip-its, to visiting and joining up with business networking groups online, newsgroups, creating blogs on your website and so much more.

To network is to speak with like minded people and share your company, business, product or service with them. Notice I said share what you do with them. In the business networking environment sharing yields far better results than the direct sell method. Most people do not like to be sold to, but they will often respond to a recommendation by a friend.

Small business networking will be the most important thing that you do. Without it, you will have almost zero visitors to your website and of course no visits means very little to no sales.

So join some sites, talk to some people, and get the word out about your business! The sooner you get started in the online advertising world and making the best of what is available the sooner you can start making money. Remember to utilize your time wisely and use outsourcing or programs or services that help you automate your online business as much as you can. You want to save as much time as you possibly can.

Why is Advertising on the Internet Important?


Most offline business know you can take out an ad space in the local or national newspapers, book 30 sec slots on the radio, or on TV, advertise in magazines, or you can get an advertising agency to do it all for you. The major drawback is that this can turn into an expensive exercise. One of the reasons that online advertising is so important is that you can get the word out about your website and products for a fraction of the cost of offline advertising.

Here are five reasons why advertising on the internet can be more valuable to a business than traditional offline advertising.

1. You can reach a lot more people for a fraction of the cost. With online advertising you can make use of the Global Marketplace. You could just as easily work with someone in your own state or you could work with someone on the other side of the world. Just imagine the business and sales you could end up bringing in!

2. The variety of online advertising methods outweighs the variety of advertising offline! In the online world you have access to social media, social marketing, social networking, blogging, renting ad space, newsletters, mailing lists, banner advertising, text ad advertising, search engine advertising and so much more! More options give you more ways to catch people's attention!

3. It is cheaper! For the most part, many of the advertising services online are completely free. This can be a good thing especially when you are just starting out in your business and don't have a ton of money to spend! Some sites do cost money, but again, it’s pretty cheap for the coverage you get!

4. It is convenient. Instead of driving over to the local radio station, newspaper, or ad agency you can jump right online and begin posting ads and talking to people right from your laptop.

5- It is effective. When you advertise offline you really don't know if people really are going to say what they say they are going to do. Also, you don't know who is viewing your advertisement, listening to it, or reading it. With online advertising you can visually SEE your ad being posted, you can do keyword research and analysis if your offer is not getting ranked quick enough and you can make adjustments in hours not days.

All of the answers are right online you just have to know where to look and what to look for. You can even find websites like Sokule.com that help you automate your marking and save you hours each day!

Free or Paid Website Promotion – Which is Best?

There are many different kinds of websites online and they aren't just all product, service and e commerce sites. Some people make money by providing free content on their websites and running text ads or banner ads. Some make money using CPA networks like Never Blue and Copeac.

The thing that all of these people have in common is that they need website visitors in order to make money. To get website visitors they have to market and advertise their website on and offline. When it comes to advertising, you have quite a few options in both the paid and free arena.

You should use both venues where ever possible. Free website promotion - is free. So this option is a no brainer! To get on some of the better networks, however, you may have to consider using paid advertising so you don’t get lost among thousands of other offers.

You can post as much free content as you want on most social media networks and this also means that you will be creating back links, especially if you include your URL. But there is a drawback. You usually have to do this manually and that can take a good deal of time. You have to login to each site individually, post your message, or update, logout then login to the next site. Do this day in and day out and it can get to be quite tedious. You should enjoy what you do online, not dread it.

This is where the internet comes to the rescue. Most everything you need has already been invented, created, or developed. What do I mean by that? Take Sokule.com. This site was created to shave hours of time off your marketing, give you access to a huge audience, and provide a way for you to reach masses of people with one click.

Choose the right membership level and you can post article length message to all the top social media networks, schedule up to 25 posts in advance, ping 33 top weblogs sites so search engines can find your content easily, email (direct message) your followers every 3 days, grow your follower list automatically, and help you get all the back-links you can handle. The more back links you have to your website the better chance you have at creating more of a web presence for your website.

If you are trying to make money from your website, web presence and visitors is critical. You simply will not make any money if you do not have quality visitors visiting your website.

How to Use Social Media Marketing to Your Advantage!

Many people spend day after day posting to all of the free (and paid) social media sites online. This is not a good use of your marketing time. The Internet is one of the most superb, educational and technological places on earth. If you aren't using it to its full extent, you are wasting a lot of your own precious time!

You have many other things you could be doing to advance your business and increase your income. You may have families you need to take care of beyond your business duties, a household to take care of, and so on. So, for most people, effective time management can be a huge plus. This doesn't just mean being organized or setting up plans, although that is certainly important. It also means utilizing Internet tactics and technology to help you get a job done quickly.

You need to use the Internet as resource to find websites that will help you automate the marketing process and allow you to post to many free and paid sites such as social media, social networking, social bookmarking, blogging, with very little effort.

This is the age of automation. You probably don't have a robot that can make you dinner just yet, but the Internet does offer various routes for you to take to speed up the time you spend on the computer.

For those of you that own businesses, you know that marketing is important. But, so is your time. There are hundreds of Social media sites, hundreds of social bookmarking sites, and hundreds of social networking sites. Instead of taking your own time to post to each one individually, why wouldn't you take the easier and quicker route and find a social media marketing services to do all of it for you?

You simply input your information, register for the sites it tells you to, press the button and voila! All of your info for that little ad goes to all the sites that you have on the program. You could do this one by one and finish hours later, or you could press one button and have a program do it all for you.

The site Sokule.com was developed to help you save time and to make the time you spend on marketing far more productive. With the right choice of membership you could literally post your message to more than 80 different social sites in just under a minute, plus ping 33 weblog sites at the same time. You could become much more efficient instantly and cut hours off your marketing time!

Are Free Internet Ads Really Worth It?

As far as most people are concerned, anything that is free and has a good page rank in the search engines is worth it. It doesn't matter if it's a free site or not. Honestly, spreading the seed around when it comes to your website is in your best interest anyway. So if you can find a good and honest way to spread that seed around - go for it!

One of the best things you can do is to use Social Media, and Social Networking websites. These sites include the likes of Twitter, FaceBook, MySpace, and Sokule.com just to name a few. The most important thing is that you do not spam.

Spamming will do one thing - get people to delete your ad. So make sure you have permission TO post whenever it is that you are posting. Be sure to follow the guidelines at each site so you can really get all you can out of these free advertising websites. Here are a few factors to consider:

Title: Your ad should have a title. Don't make it super short or really long. It should be catchy and it should be relevant to whatever your ad is about. Please don't try to fool people. For example, you are selling an energy drink, and you are posting a title that sounds a little too much like a title of an explicit website online. When people click your link and get to an energy drink website, chances are they will leave in a second. It's not what they expected, why would they stay!

Body: The body of your ad or post should not be a 6 page sales letter. More important than not making it super long, it should not sound spammy. If you are writing to a person like they are only another sale, people won't be interested. Talk to them like they are important. Tell them why they need whatever you are selling. Also, if this is going to be public, include some of your keywords that you are trying to rank for and don't forget -- ADD YOUR URL! This is the point of all this after all.

Keywords: There will most likely be a keyword section in the form of the ad or post. Again, make sure that you your keywords are relevant to what your website offers. This is not only important for the people that will be reading your ads, but it's important for ranking as well! This rule also goes for categories. Post in a relevant section. If you cannot find a relevant section, pick the best category if the site offers these.

Pictures: If the social sites allow you to add a picture, add your personal photo or your business logo. Don't post a product you sell unless you are specifically posting an ad for that product! If you are advertising your business, put your logo up so it looks more professional!

These are a few main key rules to follow when posting to social site. Also, if the site has a privacy or FAQ section, please read this. Some sites don't allow certain keywords to be used or certain sites to be advertised. If you follow their directions, your ads will stay up for a longer period of time.

Remember: Social networking is called this for a reason. The social side comes first. Try to engage your audience in a conversation, you’ll find they will be more responsive later on.

Making the Best Use out of Online Business Advertising!

One of the coolest things about internet marketing and advertising is that there are so many different venues you can use. You can do social bookmarking, social networking, classified ad sites, article marketing, blogging, and so much more. Some of these are paid venues, which is sometimes necessary when trying to get listed at more popular sites and service. However, there are also a lot of free internet advertising options as well.

Let's be honest, who doesn't love NOT having to spend money in order to advertise their website? This can be especially important for people and businesses that are just starting out and might not have a lot of capital right to begin with. Most of us go through this in the beginning!

The best course is to take both routes; paid online advertising and free internet advertising so you can have all of your bases covered and make sure you get enough saturation in your market and industry. However, sites like Social Media, Social Bookmarking and Social networking sites are available all around the Internet and most are free. You absolutely should join every site that you can.

Also, in order to make it a little easier on yourself, you might want to consider either outsourcing some work or finding an advertising service or a program like Sokule.com to do all of the work for you. How does this work? It's actually very easy. Let's take a site like Sokule.com - This is a website that has a lot of pre-assigned websites for Social Media, Social Bookmarking and Social networking.

You sign up to the Sokule.com site, select your membership level, then you go through and add all of your information such as username/email address and password that you used when signing up for these websites. This information is stored in the system. So when you go to the posting box on Sokule.com you can enter your message and press submit. This will send your ad to ALL the sites you preset with one click.

Essentially you could sign up for all 80 plus sites they have, post your ad and it only takes you about 45 seconds of your precious time. As you can see online business advertising has a whole bunch of categories and subcategories when it comes to Internet advertising. The most important thing is that you get involved and see how well it raises your traffic! Post once, with one click, and see how you go! If 10 or more people visit your site, try it some more. You can post as much as you want, just don't go overboard!

Sokule also helps you get people to follow you automatically using a unique technique called Sokens. These are credits Sokule offers on your behalf and members who wish to claim them must follow you first. If you chose a membership like the Silver yearly membership, Sokule even allows you to email (direct squeek) your follows every three days, no matter how many followers you have. It’s just like having your own personal optin list of members who you can reach with one click.

How Important Is a Good marketing Strategy?

When you have a website online, having a good marketing strategy is going to be one of the most important things you can develop. You can have the best products and services, you can have the best ideas, you can even have the best design put into place, but if you don't have marketing techniques that work, this won't mean much.

You need to let people know you exist and that means you need to use good keywords, and you work on ranking and indexing your website in the search engines or you won't get seen by many people. If you do happen to get a few visits along the way, they will probably be by accident, or from friends that others about your site.

It is doubtful that these people visiting your website are relevant or targeted visitors and that they have any interest in what you are selling - or trying to sell! So where do you advertise and how do you target your audience? There many different ways to advertise. Here are a few of the most popular ways:

Social Media: This allows you to use Media sites such as YouTube and Digg to post tidbits of media to lure people into your website. Usually when posting on an "ad" site like Digg, you will post your URL, your site name, your description and a few of your keywords. When you post on a site such as YouTube, you will be posting to your profile which includes all the aforementioned information plus any videos that your website has. Just because you are posting TO a site like YouTube doesn't mean you have to be in the video or music or movie business. You can get someone to create a 1 minute ad campaign as a video and post that to your YouTube page!

Social Networking: This is one of the best known ways of online internet advertising and one of the most popular. It's simple, it's quick and best of all you can find web advertising sites that will actually do all of the work for you. These Social Networking sites include sites such as Myspace, Facebook and Twitter. Since twitter and Facebook only let you post a few characters it's of the utmost importance that you use your space wisely! You could also use a service like Sokule.com which posts to these sites plus 80 others and gives you a lot more characters to use depending on which member level you choose.

Blogging: Putting a blog RIGHT on your website is a super way to get search engines such as Google and Yahoo to crawl your site. Write enough information, set your source code for the keywords you are trying to rank for, and ultimately blogging could lead you to becoming ranked for whatever keywords you want. Also, blogs are useful because you can also make side money by using AdSense or CPA!

Article Marketing: This is an age old technique. You write articles relevant to your website product or service, and you send it out to a distribution system. This technique will help you create backlinks. The more backlinks you have the better chance you will have to get indexed and to get ranked highly for your specific keywords! Keyword research is an important aspect in Article Marketing.

Of course there are many other ways of advertising when it comes to planning your marketing strategy, but these are a few of the most popular ways to go about it. Using the right kind of advertising sites, those with a PR2 pr higher ranking is a great way to save yourself some time so that you can do more important things when it comes to your website and your business - plus it gives you a break from the daily grind!

Keeping Your Marketing Tactics Fresh Is Important!

The great thing about the Internet is that there are so many ways to market your business! New sites and programs are born every day and it hard to cut through the maze to discover what you should use. The answer is simpler than you think. You should use all methods especially social media for marketing. It is one of the most widely used methods online.

One problem you will face when it comes to Social Media or Social Networks is there are SO many of them. Which sites should you join? Many are free. Sites like Twitter or Facebook are huge sites but your message could get lost on those. You could try sites like Scribd or Flickr, sites where you share media. Then there are sites like YouTube, Flickr, Digg, StumbleUpon, MetaCafe, Reddit, Del.Icio.US, Technorati, Segnalo, Propeller, Fark, Dzone, Newsvine, ActiveRain, to name a few.

There are literally hundreds of social media marketing services. Some are for Media. Some are for videos while others are for photos or articles or news or blogs.

The problem that a lot of people and businesses have when it comes to Social Media is that they see all these websites, but they have no idea how to post to them or which ones to post their messages to. Yes you must register for each site you wish to post to and that is incredibly time consuming. Fortunately, this is the Internet! There is almost always a solution to any problem.

For example, why would I post to 50 or more sites manually which could take hours of my precious time when I use a single service that would allow me to do it with one click? Sites like Sokule will post everything for you! Yep. It's true! You can even schedule when you want to send the post and what you want to say.

You still have to sign up for each site individually, but Sokule has partnered with a service that will do that for you too. Talk about making your life easier. Sokule enable you to focus on marketing while leaving the tedious work to them.

What Is B2B Advertising And How Can It Help Me?

The first thing you need to know about any advertising, online or offline, is a few simple terms. One of these terms is B2B. Essentially this acronym means business to business or your business servicing the needs of someone else's business. So when we talk about B2B advertising, we are discussing advertising your business to someone else's business - usually one that is relevant to your business.

Let’s say you have a business selling laptops, and you want to use B2B advertising. You will be advertising your products to other businesses online, or people in who need laptops. This can be done through Article Marketing, Blogging, Social Networking or a variety of methods. It is essential for any person or company that sells business products or services and wants to make money online.

In today’s marketplace businesses can connect easily and inexpensively with Social Networking and Social marketing. You can use Facebook, Twitter and Myspace for free - you only pay when you want to sign up for their ads program. Another cool option is PINGING.

To Ping is to alert other websites that you have updated your content. You can ping almost any site across the web and you can do so from several different programs and websites available online. When you ping your website, you will be entering in your message and website URL, keywords, title, etc.

You would then ping these different sites (even search engines) that you have updated your content and it helps generate traffic to your domain name! Pretty simple and yet incredibly important in your B2B marketing! It's important to alert the public or other businesses about your products, services and updates as often as possible.

The more updates you make that are informational, the more people will actually start to listen to what you have to say. You become the expert people look to.

Reach the Global Marketplace with Social Media Marketing

People with offline businesses will often tell you that when it comes time to advertise your website that it’s not only a good choice to advertise offline, but you should combine this with Internet advertising as well so you can reach a Global marketplace.

The global marketplace is the ENTIRE online world, now and in the future. Anyone online can be pitched to about your idea, product or service. So, while you do your offline advertising and can only reach people in your own vicinity, you could also be doing advertising on the web and reaching out to essentially millions upon millions of people.

Online internet advertising means one day you might sell something to someone in Pittsburgh PA and the next day you could be selling something to someone in Berlin Germany. It's a fantastic way to expand your business reach. More people, means more views to your website, which means more sales.

There are many ways to advertise online, but one of the more popular ways is to use social media advertising sites. These sites will vary in what they offer. Some sites are going to let you post blogs and articles to create buzz about your website. Other sites will let you post "ads" on their websites automatically.

Well, semi-automatically anyway. One of the best options is a one-stop-shop. These are sites that will let you post messages to all your social accounts from one convenient location. You simply log into the website, post your "message" and it will go out automatically to all of the sites you belong to. Your message could be seen on Facebook, Myspace, Twitter, and many more.

In less than a few minutes you could think of a post, click the update button. The site will post to all of the sites you are registered with and you are done! You can also set schedules. This is really nice because ultimately you could log in once a week, "set" different messages for different times and live the rest of your week freely. Listen, advertising is very involved, so when you find a s, and have your post appear on 84 different networks. Sites like Sokule let you automate most everything especially if you invest in a paid membership.

Making Use Of Social Business Networking

Social business networking is rapidly becoming much more prevalent and widespread these days, and it has even become a lot more able. These days, you can do a lot more than just find or interact with others that you already know. You can actively develop your business, make more sales and revenue, convert prospects, reveal new opportunities, and a lot more. You must learn how you would be able to begin making use of social business networking sites to aid get going in the right direction as soon as possible.

The best new social networking business services offer a combination of different features and functions. For one thing, you'll be able to connect with some of your other existing presences online and on other networking sites and services. So you'll be capable of easily adding your Twitter followers for example, and reach out to those people at the same time that you're using the new service to reach out to other people.

This broadens your scope and also saves you time, allowing you to harness your power into one of the social business networking sites rather than trying to do the same thing on each of them independently. You will even though be able to switch between types of messages and your means of communication. Twitter for instance is developed for shorter messages with a short character limit, but you might have to send out other messages, articles or posts that are long in length. Being capable of doing both from the same interface is extremely convenient and offers great opportunities.

But maybe a lot better than that, with some of the new avenues and services for social business networking you'll really be able to earn money for by yourself. This could happen when you draw in new individuals and businesses to sign up for accounts for themselves, or you could even have the potential to showcase ads which directly earn you income. You'd also be capable of steering individuals back to your own web site or blog, where you could sell them your goods or services, collect their contact info or anything else that you are looking to do.

Actually, some of these social business networking sites these days actually give you a lot of power for reaching a larger base of potential prospects, by providing you with automatic features like site, blog and search engine pinging. In this way, anytime you make an update or post about something, the word will spread right away, you would be driving a ton of traffic to your sites and you will not have to do anything at all besides sit back and enjoy.

All of this has been just a quick overview of some of the great features and functions that you could expect with social business networking sites these days. It's certainly a bit more business oriented than just being "friends" with others that know your business. So it's time to take things to the next level, and grow your business beyond your wildest imagination. Use social business networking services like Sokule.com and all of their great capabilities and you too could enjoy great profits and success in the online world.

How To Use Social Networking Business To Target More People

Have you ever wondered what it would be like to make as much cash as you wanted? Today, things may seem limited, particularly in relation to your personal finances. Everybody seems to be struggling, especially those who are trying to earn money from home. The competition is simply too much. It isn't that you do not know what you are doing (and maybe you are a newbie, and you actually do not), it simply that there is too much competition. All of the time and cash lost is sufficient to make any person doubt who is making all the income? Fortunately, there is a key to the problem: social business networking sites.

You might be wondering what social networking sites have to do with your business. Let's say that you have got a real fancy site or blog that provides a great deal of wonderful goods, services, and/or opportunities for anybody that visits. Let us also say that you are currently aware of the truth that in order to make sales you have to be noticed. You know that without a outstanding on-line presence, you will not get anywhere. You're already writing articles and submitting them to directories and you've also made your own personal blog to promote your site with. But what about your social networking site? What have you done with it?

Perhaps you have already attempted to use your Myspace or Facebook to talk about your business, but no one looks interested, right? Everyone knows that there are other social networking sites out there, but nobody is aware of the one's that ought to be utilized for business marketing purposes. You're not going to have a lot of luck advertising on websites which people simply use to catch up with old friends and family members - it's just not going to happen.

You wouldn't be able to build a social networking enterprise if you don’t have the knowledge of the many professionally focused social media websites. If you were to learn about all of them, it will be difficult to continuously provide the essential updates because you would literally be stuck to your computer desk all day long. Time is money, and that simply is not something that you wish to squander.

Perhaps the most difficult part about becoming successful online is that for every 100 individuals you market to, perhaps just 2 or 3 will actually be interested in what you’re providing - and then perhaps just 1 or 2 of those people would purchase the product or sign up to the service. You must market your products to hundreds of thousands of individuals if you want to make the kind of money required to maintain a comfortable living.

Fortunately, with the help of social and business networking sites, many individuals are becoming rich. It is not hard to build a social network enterprise with the help of individuals who are professionally trained in doing so. The reason why individuals fail is because they do not have the knowledge as to who to target, where to publicize, and for how long they ought to work each day. Millions of people work from home everyday, and some of them make a very good living. The real question, how much time are they investing? If it takes you 10 hours to make $100, it's not worth it. Real success occurs when you are making $100 an hour.

Advertising to social networking sites make it possible for anyone to bring in that kind of cash. All you have to do is find the right automated system to sign up to, provide all the required information, and then sit back and watch the mega dollars start rolling in.

The New Innovation Of Free Listing Site

Do you have a product or service you wish to sell? Do you have something in your mind that you are searching for and are having difficulty finding it? Either way, one of the best ways to draw in help for your cause would be to post free classified ads on various directories. A free listing site has the potential to assist you attain the result you are looking for.

But, has the idea of the classified ads become out-dated? There has never been any classic classified advertisement which has gone out of style. Classified ads are definitely a enormous help for entrepreneurs, internet marketers, and small business owners. If they weren't, no person would make use of them then. That is why there are several free listing site services on the internet. Sadly, this may prove to be the root of a problem with classified ads. There are scores of free posting website where you can post free classified ads. This could create a bit of a clutter. In other words, there might be several classified listings out there that it might be tough to draw in a reader to the classified ads.

Or, it used to be pretty tough. There is a new and revolutionary method which could be employed to pull in more readers to the classified ads. Evidently, when you have more readers perusing a classified ad, the probability of the ads delivering effective results would increase.

And here is the best news: the more impactful and efficient means of driving people to your classified ads could be effectively performed in an automatic manner. That means you will not need to perform a lot of ‘grunt work' to lead people to the ads. Instead, there is a program that could perform such tasks for you and it comes in the form of SOKULE.com. The name sounds like "So Cool" and its an appropriate name. This truly is a awesome innovation which totally re-invents the concept of the free listing web-site.

The way the procedure works is that you will create a membership of SoKule.com and then login to the account. Once you’ve signed in, you will post messages with the system which will then instantaneously appear on an array of social business networking sites. These include the major web sites like Twitter, MySpace, and FaceBook. Listings would appear on blogs too which would further promote your classified listings. And, once again, this is all done in an automated manner. There is very little more valuable than time. When you are able to cut back on your time investment, you would discover that you could put it to better use elsewhere. One better use would be the effective and expansive development of your business!

And yes, by making use of the impact of this service, your ads can reach a much larger audience. Through expanding your exposure to more prospective customers, you could expand your profit potential. Consider that the best benefit to signing on with this exceptional and brilliant program.